How to Save the World with GlobeWatch

Values

Areas of Interest

“The destiny of world civilization depends upon providing a decent standard of living for all mankind.”

– Norman Borlaug

PEST Analysis

Global and humanitarian issues are on the rise, yet there is still a gap in volunteer/people’s involvement in helping the cause because they are unaware of how to help. This provides the perfect timing for a project like this because as global issues are rapidly developing, more people might be inclined to help in any way they can.

Political

Most governments worldwide are involved in providing aid to relieve humanitarian and global crises. Many organizations such as United Nations, World Food Programme, International Federation of Red Cross and Red Crescent Societies, and Action Against Hunger are currently involved in aiding humanitarian crises.

Economic

Economically, this social network can change the way people view giving back and would boost the development of underprivileged communities around the world. This would have a positive impact not only on America’s economy, but also the economy of many other countries that would benefit from the use of this platform.

Social

In a world that seems to be getting more chaotic every day, it is essential that a social networking platform of this type is created. This platform will bring light to major issues that are usually neglected and will encourage its users to contribute to these global issues. This project would receive a positive social reaction by those that are interested in learning, donating, or volunteering to support a humanitarian crisis.

Technological

With rapid improvements in technology happening every day, this platform is a realistic solution to bring attention to these disheartening issues going on around the world.

Competitive Analysis

“If you can’t feed a hundred people, then just feed one.”

- Mother Teresa

The competitive landscape analysis below displays multiple organizations within the sphere of public service. Studying the development of these organizations has helped me figure out the best way for me to approach this project.

Competitive Landscape Analysis

User Research

User Interviews

  1. Have you ever volunteered before?
  2. Where do you go to learn about predicaments happening around the world?
  3. Are you up to date with global issues /humanitarian crisis going on around the world and do you know how to help?
  4. Would you regularly check a social platform that focuses on problems happening around the world?

A prevailing issue that many of my interviewee’s shared was that the dominance of national news overshadowed the more critical global problems happening at hand. A surprising response I received while asking the second question is the lack of diversity in reliable sources where people can go to inform themselves about what’s going on in the world today.

Mind Mapping

Mind Map

Product Design

The Product

User Journey

“Competition is always a good thing. It forces us to do our best. A monopoly renders people complacent and satisfied with mediocrity.”

- Nancy Pearcey

Wireframes

Wireframe